Commission of Inquiry into the Sponsorship Program and Advertising Activities
Witness: Andrée LaRose
Commission Counsel Bernard Roy continues direct examination of Andrée LaRose (former Director of Special Projects, Communication Coordination Services Branch (CCSB), Department of Public Works and Government Services). Ms. LaRose is questioned about sponsorship-related activities of the Advertising and Public Opinion Research branch (APORS) prior to the formation of the CCSB in 1997. Discussion focuses on processes for the selection of communications agencies.