CPAC

Public Record

Loading video...

Public Record - Native Advertising: Journalism's Saviour or Sellout?


Native Advertising: Journalism's Saviour or Sellout?
The Canadian Journalism Foundation holds a discussion entitled "Native Advertising: Journalism's Saviour or Sellout?" Moderated by Ivor Shapiro (associate professor and chair of the Ryerson School of Journalism), Jill Borra (executive editor at The Globe and Mail), Cathrin Bradbury (executive director of content development for Star Media Group) and Scott White (vice-president of content strategy and business development with Postmedia Network) discuss the role of native advertising, branded content and custom content at their respective news organizations. (October 1, 2014)


more less

Related Videos

PrimeTime Politics

December 12, 2016

Peter Van Dusen welcomes TV personality and businessman Kevin O’Leary to discuss a potential Conservative leadership run. Martin Stringer...

In Committee from the Senate of Canada

Banking, Trade and...

Senators continue their study the development of a national corridor to facilitate internal trade in Canada. Appearing before the committee...

In Committee from the Senate of Canada

National Finance -...

Representatives from medical organizations take part in the pre-study of C-29, the latest budget bill. The first panel is made up of Dr....

In Committee from the Senate of Canada

Legal and Constitutional...

Senate Liberal Lillian Eva Dyck presents her bill to toughen penalties for violent offences against aboriginal women. Bill S-215 amends the...